Choosing The Right Genre

In developing your material for animation, it is important to be deliberate in choosing your genre. Often, genre selection is given a mechanical role in material development and management. In fact, there are times when the whole process of material development and management is taken for granted. Most often, the problem is spotted when during production or worst, during the exhibition itself. There is a huge gap between having the animation talents needed and having the the appropriate animations talent required.

Genre selection is not an easy thing to do. Material developers and managers need to determine if it fits the vision, the idea and the concept. Note that this is just one of the parameters in a material. Thus, the task of understanding the personality and behavior of a material is vital is approximating the potential success of an animation short or feature.